STILL EUROPEAN:
a campaign exploring inclusive and expansive European identity
It is the morning of the 24th of June 2016 and 51.9% of Brits have voted to leave the EU. Many who mourn this decision are investing their efforts into challenging the decision. Instead, we asked: ‘What does it means to remain European after Brexit?’
RESPONSE:
What started out as a poster campaign quickly expanded to t-shirts, pin badges, passport covers, a zine and an ongoing collaboration with ethical clothing brand Birdsong.
IMPACT:
Politics aside, we sold thousands of items with all profit going to the International Rescue Committee in support of refugees: a refreshing statement of unity amidst ongoing division. We were also recommended as a Top 10 T-shirt in the Guardian.
Agency.................. Self-initiated
Role........................ Everything
Year........................ 2016-present
Collaborator....... Alex Roadnight
